NATURE’S SUNSHINE
Annual campaigns for Nature Sunshine highlighting direct-to-consumer brand awareness and trending products. The challenge–help a generic package design standout in a crowded market of direct-to-consumer supplement brands. Result of 200MM impressions.
COMMON GOOD
Creative Director, Jamie Reedy
Creative Director, Kelsey Steffes
Photographer, Shelby Del Vecchio
Art Director, Callie Keeling
Designer, Kristin Goulet
PERSONAL CONTRIBUTIONS
Paid social design, motion design, collage composite bottle design, photo retouching, campaign concepting, preproduction and on-site photoshoot art direction assistant